Sales Development Representative Job Description Template (Free, 2026)

Job Title: Sales Development Representative (SDR / BDR) Department: Sales / Revenue / Business Development Location: [City, State] / Remote / Hybrid Reports To: SDR Manager / VP of Sales / Director of Sales Development Employment Type: Full-Time About [Company Name] [Company Name] is a [stage/size] [SaaS / software] company in [industry], helping [target customer type] solve [core problem]. We're growing [X%] year-over-year and building the SDR team that will fuel our next growth phase. This SDR will prospect into [ICP: company size/industry/geography] and partner with our [X] Account Executives to build a quality pipeline. About the Role We're looking for a driven SDR to build outbound pipeline within our [target market] and qualify inbound leads from our marketing channels. You'll be the first point of contact for prospective customers — your job is to generate curiosity, identify real business pain, and create well-qualified opportunities for the Account Executive team. This is a high-activity, high-learning role with a clear path to AE within [X] months for top performers. Key Responsibilities • Execute high-volume outbound prospecting across email, phone, and LinkedIn to your assigned territory or named account list • Qualify inbound leads from marketing campaigns, content downloads, and trial sign-ups against defined ICP and BANT criteria • Conduct discovery calls with prospects: identify business pain, stakeholder structure, timeline, and budget signals • Book and transfer qualified meetings to Account Executives; provide detailed briefing notes with discovery findings • Maintain clean, accurate pipeline data in [CRM: Salesforce / HubSpot — specify]: log all activities, update contact information, and track lead status • Achieve weekly and monthly activity quotas: [X] calls, [X] emails, [X] LinkedIn touches per day and [X] qualified meetings booked per month • Partner with AEs to debrief on discovery meetings and refine messaging for specific personas or verticals • Collaborate with Marketing on campaign performance: provide feedback on lead quality, message resonance, and ICP fit from the field • Test new messaging, sequences, and outreach approaches; report conversion data to SDR Manager • Participate in team training, pipeline reviews, and individual coaching sessions to accelerate ramp Required Qualifications • [0–2 / 1–3] years of SDR, BDR, or inside sales experience [or entry-level with strong academic record and internship sales experience] • Experience with cold outreach: phone, email, and LinkedIn outbound prospecting • Familiarity with a CRM (Salesforce, HubSpot, or equivalent) • Strong written communication skills: ability to write compelling, personalized cold outreach messages • Excellent phone presence and conversation skills; comfortable with high-volume calling • Self-motivated with a goal-oriented, competitive mindset • Bachelor's degree preferred but not required Nice to Have • Experience with sales engagement platforms (Outreach, Salesloft, Apollo, Instantly) • Familiarity with lead intelligence tools (ZoomInfo, LinkedIn Sales Navigator, Lusha) • Previous experience selling [SaaS / HR tech / [specific vertical]] products • Track record of meeting or exceeding SDR quota for [X]+ consecutive quarters What We Offer • Base Salary: $45,000 – $60,000/year • OTE: $65,000 – $80,000/year (base + variable; see benchmarks below) • Health, dental, and vision insurance • Flexible PTO + [X] paid holidays • Sales tools and tech stack provided ([Outreach / Salesloft / ZoomInfo — specify]) • Structured SDR-to-AE promotion path: [X] months to AE for consistent performers • SDR coaching, role-play practice, and weekly pipeline reviews • [Equity / 401(k) match — specify] Salary Range: $45,000 – $80,000/year OTE (US, 2026 benchmark) [Company Name] is an equal opportunity employer.