VP of Sales Job Description Template (Free, 2026)

Job Title: VP of Sales Department: Sales / Revenue Location: [City, State] / Remote / Hybrid Reports To: CEO / CRO / President Employment Type: Full-Time Team: Currently [X] sales professionals; hiring roadmap to [X] within 18 months About [Company Name] [Company Name] is a [stage] [SaaS / software] company at $[X]M ARR, growing [X%] year-over-year in [industry]. We serve [ICP: target customer description] and have [X] customers. We're looking for a VP of Sales to own our revenue target, scale the sales team, and build the GTM infrastructure that takes us from $[X]M to $[X]M ARR. About the Role We're looking for a proven VP of Sales to own our new ARR target of $[X]M, lead a team of [X] Account Executives, SDRs, and SEs, and build the sales systems, coaching cadence, and GTM partnerships that will define our next growth phase. This is a builder role for a VP who has scaled a SaaS sales team from our current stage and thrives driving results in a high-ownership environment. Key Responsibilities • Own the annual new ARR target of $[X]M and be accountable for monthly, quarterly, and annual quota performance • Build, develop, and retain a high-performing sales team: recruit top AEs, SDRs, and SEs; design onboarding and coaching programs; build a culture of accountability and continuous improvement • Define and operationalize the sales process: ICP qualification, discovery framework, demo standards, proposal structure, and closing playbook • Partner with Marketing on pipeline generation strategy: campaign inputs, MQL definition, lead SLA management, and pipeline coverage requirements • Partner with Product on roadmap feedback: bring the most strategic customer and prospect insights into product planning cycles • Establish and maintain sales forecasting cadence: weekly pipeline reviews, monthly forecast calls, and quarterly business reviews with the executive team and board • Build and optimize the sales tech stack ([CRM: Salesforce / HubSpot], revenue intelligence, sales engagement tools) • Design the compensation philosophy for the sales organization: OTE structure, quota methodology, accelerators, and SPIFFs • Develop channel and partner sales strategy [if applicable] • Report weekly, monthly, and quarterly revenue metrics to the CEO and board: ARR, pipeline, win rate, ACV, CAC, and payback period Required Qualifications • 10+ years of B2B sales experience with 4+ years in a VP of Sales or equivalent revenue leadership role • Demonstrated track record of scaling a SaaS sales team through a comparable ARR inflection point ([e.g., $5M → $25M ARR]) • Experience building and coaching a multi-layer sales team (SDR → AE → SE hierarchy) • Deep expertise in [SaaS / B2B software / specific industry] sales motion: [outbound/inbound/PLG/channel — specify] • Proficiency with Salesforce or equivalent enterprise CRM; strong data and forecasting discipline • Exceptional talent acquisition instincts: ability to identify and hire top sales performers • Bachelor's degree required; MBA a plus Nice to Have • Experience with [specific vertical: HR tech / FinTech / HealthTech] • Experience scaling through a Series B/C or IPO milestone • International sales leadership experience • Background in channel/partner sales development What We Offer • Base Salary: $150,000 – $200,000/year • OTE: $250,000 – $280,000/year (50/50 or 60/40 base/variable; see benchmarks) • Equity: [X%] in the form of [stock options / RSUs — specify] • Health, dental, and vision insurance • Flexible PTO + [X] paid holidays • Executive coaching and leadership development investment • [401(k) match — specify] Salary Range: $150,000 – $280,000/year OTE (US, 2026 benchmark) [Company Name] is an equal opportunity employer.